Check Out The Best Outdoor Billboard Advertising Around the World!
Billboard advertising has been a powerful marketing tool for decades. Billboard advertising is a powerful marketing tool that can attract thousands of people each day. We'll be taking a look at some outstanding outdoor billboard campaigns around the world in this article.
Coca-Cola's Times Square Billboard
In Times Square, New York City's Times Square, the iconic Coca-Cola billboard has displayed Coca-Cola ads since 1920. It continues to display Coke ads until today. Although it has been updated several times over the years, this landmark is still a fixture in Times Square. It has an animated display that interacts directly with the people below.
Apple's "Shot On iPhone" Campaign
Apple's "Shot on iPhone” campaign is a great example of how billboards can be used to showcase the product's capabilities. This campaign showcases stunning images taken with an iPhone, and is displayed on billboards all over the globe with the tagline "Shot on iPhone", which highlights its superior camera.
McDonald's "Directions” Billboard
McDonald's Canada designed a billboard that used its shape to direct customers to the nearest McDonald's. The billboard was shaped like an arrow and featured the McDonald's logo at its top. At the bottom, it had the words "Food, Exit Here" written at its bottom. It pointed towards your nearest McDonald's.
Nike's "Write The Future" Campaign
Nike's "Write The Future" campaign was launched before the 2010 FIFA World Cup. It featured billboards in major cities featuring Nike athletes and the potential to make history. This initiative was hugely successful and attracted a lot of media attention.
Guinness's Campaign "Made of More"
This campaign was launched in 2013 and featured billboards that told stories about people who represent the brand's values. The billboards, which were a departure from Guinness' traditional advertising, featured striking black-and-white images and the tagline "Made of More".
Heineken's "Open Your World" Campaign
Heineken's campaign "Open Your World" featured billboards encouraging people to try new things and step out of their comfort zones. Billboards displayed people from diverse cultures interacted with each other and featured the tagline "Open Your World." Heineken's global position was reinforced by the success of the initiative.
Airbnb's "Live There Campaign"
Airbnb's "Live There” campaign featured billboards in major cities to promote the unique experiences that travelers can enjoy when they stay in Airbnbs. With the tagline "Live there," the posters featured amazing photos of local people enjoying local activities. It was a huge success and drove bookings for Airbnb.
BMW's "Ultimate Driving Machine Campaign"
BMW's "The Ultimate Driving Machine", ad campaign, is one of the longest-lasting advertising successes. The iconic advertisement featured billboards that showcased the elegant design and high-performance capabilities BMW cars. It inspired people to purchase one. It has been running for more than 40 years.
Absolut Vodka's Campaign "Absolut Nights".
Absolut Vodka's campaign "Absolut Nights", featured billboards that showcased their unique nightlife experience. These billboards featured amazing photos of Absolut Vodka drinkers in bars and nightclubs, along with the tagline "Absolut nights." Absolut Vodka's reputation as a premium vodka brand was further strengthened by the success of the campaign.
